What if your owners also own other firms in your industry? The relationship between institutional common ownership, marketing, and firm performance
نویسندگان
چکیده
The growth in institutional holdings of public firms has led to increased interest the concept common ownership, which same investor owns stakes multiple within industry. Economic theory suggests that ownership could affect firm performance, but little empirical research examined nature this effect or how a firm’s extant marketing potentially relates effect. This paper addresses gap by proposing relationship between and performance is moderated capabilities its relative strategic emphasis. Our approach employs data from over 43 million develop measure accounts for issues like endogeneity unobserved heterogeneity. results document positive provide some evidence stronger with lower emphasis towards R&D spending. These suggest policymakers should consider firms’ when assessing regulations on ownership.
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ژورنال
عنوان ژورنال: International Journal of Research in Marketing
سال: 2021
ISSN: ['1873-8001', '0167-8116']
DOI: https://doi.org/10.1016/j.ijresmar.2021.05.003